Redhill Group has developed a staff of professionals with strong backgrounds in marketing, market research and transportation services. Particular strengths include consumer awareness and attitude measurement, product/service positioning strategies and introduction of new technologies.
Project work managed by all Redhill Group staff includes telephone surveys, web-based and customized mail surveys, travel and activity diaries and on-board surveys, geocoding, intercepts, focus groups and in-depth executive interviews.
In addition to our other core competencies, Redhill Group’s experience doing transportation research has evolved this into a significant area of expertise over the past 20 years. Our firm has conducted large-scale transportation studies for several universities, transportation service providers, metropolitan planning organizations and industry consultants. Topics covered include origin-destination analysis, evaluation of transportation programs, alternative fuel vehicles, advanced technology information systems and general commuter behavior and attitude studies.